Berlin, Olympic Stadium, May 2064 The two men sat reclined against the plush comfy seats in the 160000 seater “Merkel Arena”, named after the great German stateswoman who united the squabbling dysfunctional states of the then European Union into the Federal States of Europe. Despite this, the federal states still kept much of their old…
Tag Archives: Nike
Why gait analysis doesn’t work (future of the shoe industry)
Today, I am going to get up on my soap-box and talk about gait analysis. Most of you know it because you would have tried it in a running store, administered by a well-meaning shop representative who would then match the results to a pair of shoes presumably perfect for you that will help keep…
Bowerman and the Men of Oregon
(author: Kenny Moore) When I put down this book, I was awe-struck by it’s epic scope taking the reader from the early Bowerman family’s settling of Oregon through half a century of Olympics, the growth of Nike out of nowhere, the tragic life and death of Steve Prefontaine and a comprehensive history of the athletic…
